Club Dogo x IUTER
Club Dogo x IUTER
According to the Milanese zodiac, the summer of 2024 was the Summer of Dogo. 160,000 people gathered under the stages set up at the Forum di Assago and San Siro Stadium, followed by Italy's biggest festivals – Joe, Jake, and Guè received the affection of fans, after having made history between 2002 and 2015. IUTER accompanied the Summer of Dogo with a collaborative project that crowned a decade-long friendship with the rap group, a friendship born from sharing the same passions, the same culture, the same streets.
After the success of the first two drops dedicated to the Assago concerts (a historic series of 10 sold-out nights) and San Siro, September marks the release of the final drop that concludes this collaborative journey – the most important, extensive, and accessible ever. For the first time, the graphics will include the historic brass knuckle logo – an icon of Club Dogo's early underground years, which has never been reproduced on official merchandise. The brass knuckle logo is printed on a t-shirt and a crewneck sweatshirt using special high-vis reflective ink.
The final Club Dogo IUTER Clan collection consists of 22 clothing items and accessories: new pieces for this third drop include beanies, belts, and balaclavas, as well as typically winter garments such as the Dogo Breed jacquard knit, the EcoDown sleeveless puffer, and the Storm Puff Jacket; the Milano Map hoodie and tee have been revamped with a special photochromic print that appears only when exposed to sunlight.